Our story begins with the need for a sunscreen brand that caters exclusively to women of color.
From carrying expensive umbrellas to the beach to avoiding the sunshine all together, women of color have come up with their own methods of protecting their skin. For years, sunscreen has been tailored to light skin individuals, leaving behind a visible white-residue on our darker skin sisters. Blotchy makeup and white residue were enough to keep people from truly enjoying a beautiful sunny day. Our founder thought it was about time to change that.
